The term Vampire Influencer describes a fictional or stylized persona that combines the characteristics of a vampire with the role of a social media influencer. This figure combines dark, mystical aesthetics with a presentation-oriented, digital appearance and uses platforms such as Instagram, TikTok or OnlyFans to share content that lies between fantasy, dark fashion, lifestyle and creative self-expression.

In photography, the concept of the Vampire Influencer can be used to stage male models in modern, stylized vampire roles. Through costumes, make-up, dramatic lighting and creative settings, image worlds can be created that combine subculture, aesthetics and digital personality. The term emphasizes the combination of mythological figure, performance and contemporary media presence and offers photographers the opportunity to implement narrative and visually exciting projects.